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Haroon Piracha

Senior Technical Sound Designer

Haroon is a seasoned audio professional with over 15 years of experience in the gaming industry. Since April 2022, he has been serving as a Senior Technical Sound Designer at Sound Lab, a Keywords Studio, where he leverages his expertise in Unreal Engine 5, Unity, Reaper, and C++ to create immersive audio experiences for video games. His proficiency in professional audio, game audio, middleware, and scripting underscores his ability to deliver high-quality sound design and technical implementation.


Prior to his current role, Haroon made significant contributions at High Voltage Software from November 2019 to April 2022. There, he co-developed with Epic Games on Fortnite, employing complex implementation techniques in Unreal Engine to produce sounds tailored for different players, teams, and arenas. He excelled in debugging audio for performance optimization and supervised teams of temporary sound designers, ensuring that all audio assets met the highest quality standards.


Haroon's extensive background also includes roles at Electronic Arts, where he edited, mixed, and mastered voice-over cadences for active quarterbacks and developed an in-house Python tool for generating subtitles using Google voice recognition. At Ubisoft, he worked closely with South Park Studios to create soundscapes that mirrored the iconic TV show, managing content tracking and liaising between departments to ensure seamless audio integration.


His earlier experience as CEO and Audio DSP Engineer at That Music Company further highlights his technical acumen, where he implemented efficient audio algorithms and designed plugins for various audio platforms.

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